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    <lastmod>2026-01-21</lastmod>
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      <image:title>Home</image:title>
      <image:caption>Enabling Association and Nonprofit Community Builders Communities don’t just magically come together. Community management professionals are key to developing successful community programs and driving value through community across the organization. We provide resources that support practitioners as they develop their skills and careers while being seen as trusted partners across the business.</image:caption>
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      <image:title>Home</image:title>
      <image:caption>Helping Organizations Connect Community to Strategy Online communities are natural ways to extend the value of your membership, mission, and events. However, depending solely on the technology to deliver that value is a huge blindspot in many organizations. We help organizations understand where community maps to the larger strategy to deliver value.</image:caption>
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      <image:title>About - Transforming organizations through community</image:title>
      <image:caption>Community by Association exists to put the right knowledge, information, and network at the fingertips of community management professionals building community in associations, nonprofits and social impact organizations.</image:caption>
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      <image:title>About - Putting the power of community in the hands of executives.</image:title>
      <image:caption>Associations and nonprofits are rooted in community building practices and methodologies. If you’re considering implementing online community in your organization, we help you create connected strategies and frameworks unique to your mission that help you build for the long-term.</image:caption>
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      <image:title>Work With Us - Let’s Work Together!</image:title>
      <image:caption>We believe that nothing great was ever achieved alone. Whether you would like to engage with us to strengthen your community strategy or you are interested in partnering with Community by Association on a project, just complete the contact form below and we’ll be in touch!</image:caption>
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      <image:title>Meet our Founder - Hi! I’m Marjorie.</image:title>
      <image:caption>Over the last 10+ years, I’ve helped global organizations transform fragmented member groups into scalable ecosystems that drive measurable retention, enhance the member experience, and add tangible value to business outcomes. I specialize in bridging the gap between high-level business objectives and community execution. Having built and led global strategies for associations, nonprofits, and tech companies, I understand the complexities of building for scalability, platform migration, and cross-functional alignment. I have had the opportunity to speak on the topic of online community at events such as The Dubai Association Conference and Higher Logic Super Forum and have worked with companies like On Deck to build strategic community education for their community builders fellowship. I have also appeared on podcasts such as Community Signal, Community Hive, and Get Together. Interested in working together? Get in contact with me!</image:caption>
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      <image:title>How We Work</image:title>
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